With Melanie Scroggins, Hailey Thomas & Gina Horkey
Love working with business owners and want to offer technical, administrative or marketing support to podcast owners remotely.
Are businesses actually hiring podcast producers?
You bet! There are already over 700,000 live podcasts to-date. Because of the many benefits businesses and brands get from podcasting, those numbers keep rising!
Folks that already have shows often need someone else to manage things. And there are tons more businesses and brands that aren’t currently using audio but really want to be.
In either scenario a Podcast Producer can help – they can step in and take over, improve a client’s existing show or help them to start a new one from scratch.
When you become a Podcast Producer, you’ll…
- Help business owners utilize a popular and in-demand medium to spread the word about their offerings, expertise, brand, products, etc.
- Contribute significantly to your family’s monthly budget – or at least finally provide those “extras” you’ve been dreaming about (Disney anyone?).
- Gain flexibility in your day. You get to choose when and where you work on your business.
- Get a chance to learn new (and highly-valued) skills that can be applied to far more than just podcasting!
- What services you can actually offer
- How much you should charge
- Packaging your services correctly
- Learning all the technical details of audio editing and production
- Exactly how to maximize each episode through content repurposing
- Pitching prospects and landing them as clients
- Wowing your clients and ensuring they're happy with your services, so you can get referred as a result!
You can stop worrying, you’re in the right place!
Podcast Production School will teach you everything you need to know to help business owners launch, manage and grow a successful podcast.
- An Overview of Podcasting
- Understanding the Types and Parts of a Podcast
- Podcast Process and Workflow
- Services You Can Offer as a Podcast Producer
- Technical Set-up and Audio Editing
- Episode Distribution
- Episode and Show Note Creation
- Podcast Project Management
- Guest Management
- Content Repurposing
- Marketing and Promotion
- Working With Clients (packages, pricing, contracts and onboarding!)
- Technical Training
- Templates and Checklists
- Certification
Templates & Checklists
Included with your course purchase is 30 days of complimentary access ($49/month thereafter) to our exclusive community for current students and graduates of Podcast Assist who are SERIOUS about landing clients and growing their businesses.
Your Podcast Production School Community Membership Includes:
- Direct access Mel, Hailey and Gina who are available to answer your technical and business-related questions.
- Community Office Hours.
- Access to unique client leads to help you build your business.
- FREE WordPress Hosting account through Flywheel (a $30/month value!).
- Moderated Facebook Group Access.
- Are you familiar with online or remote work?
- Ready to learn a new, game-changing skillset?
- Detail-oriented? (You often see things others miss!)
- Good at organizing online files in multiple places?
- Able to manage a variety of tasks across multiple platforms?
- A good communicator? (Or question asker... because that’s a thing!)
Melanie Scroggins
Nothing beats hearing a personal story!
Here’s how I (Melanie) got started:
Before I ventured into the audio production world, I was basically free-floating through a bunch of different full-time jobs. I worked at multiple law firms, a university, a high-end grocery store, a hotel… I mean, the list goes on.
It’s no surprise that before I started on my current path as a dedicated creative that I had many moments of simply… wandering. I was always looking for “the thing” I’d wake up and be excited about doing on a daily basis.
When I started my own podcast for fun in 2017, I had no idea where I was going with it. All I knew was that I really enjoyed audio, so I learned how to create and manipulate audio into a product for myself.
About six months after I started working in audio, I was fortunate to be approached by small business owners I knew who were looking to create podcasts for their businesses.
What?! Someone would actually pay me to do this stuff? Yes, someone will pay you to do this stuff!
I found it! I landed on “the thing!” Or so I thought…
Like a lot of creatives and VAs, I got scared. I wasn’t making near enough for my husband and myself to live off of.
So what did I do? You guessed it – a desk… 9-5 misery.
There are some people who enjoy that lifestyle, but I have never been one of them.
After five months of working for the state, I’d had enough. I had my “aha” moment and it was for reals for the first time. So, I quit.
I started working harder on the podcasts I’d already been producing and started learning the ins and outs of the voiceover industry. I took a business of voiceover class and started offering my newfound skillset professionally in mid-2019. After a few months of voiceover work, I revamped my podcast production offerings!
It’s been a little over a year now since I left my last 9-5 desk job and I’m making more money than I did a year ago. I cannot believe I’m doing what I love and getting paid for it.
Looking back, I realize the main aspect of my work that kept me from diving in fully was the money. I didn’t charge nearly enough at the beginning for my podcasting services and had to find full-time work here and there to make, what I believed to be, a “real” living.
I simply had no idea what others were charging and what an entry-level podcast producer would charge because I had little to no “formal” education on the subject.
Freelance podcast production and management have given me the opportunity to:
- Provide a substantial, additional income for my family
- Have a flexible schedule for work (and play!)
- Set monetary goals that I otherwise wouldn’t be able to for things in my work and personal life
The journey to where I am now has been long and sometimes tricky. Doing something 100% by yourself is difficult and time-consuming.
I’m a “pick yourself up by your bootstraps” kind of gal, but I very much wish there had been a course like this to help me get started so I didn’t have to figure out how the wheel was made, so to speak.
While there is nothing wrong with doing it the way I did and learning every little bit, piece-by-piece, the Podcast Assist course is a remarkably thorough resource for anyone looking to learn an entirely new and in-demand service offering!
Launch your Podcast Producer biz TODAY and get access to ALL future course updates and upgrades for FREE!
PAY IN FULL
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+ Optional Membership Community (select box upon checkout)
PAYMENT PLAN
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+ Optional Membership Community (select box upon checkout)
A Podcast Producer is someone who offers technical, administrative or marketing support to podcast owners remotely.
It depends – factors include amount of experience, level of expertise, services offered, the level of client they’re looking to work with, etc.
Most Podcast Producers easily average $30 to $50 per hour (or more!) over time.
Our goal is to help students develop a side hustle that earns them an additional $1,000 or more per month. Some students decide to take it much further than that!
Great question – Podcast Producers can help with a ton! From audio engineering to content repurposing and marketing to guest management, there are a lot of different services to offer in this space.
Don’t worry, you don’t have to master or offer it all – you can cherry-pick what services you enjoy doing and offer only those to your clients if you want.
Of course! All it really takes to do work as a Podcast Producer is to have access to a computer, over-the-ear headphones and a reliable internet connection.
Our students can work with clients in their local community, home country or worldwide. We’ve entered into a global economy and the internet has made it possible for producers and clients to work together regardless of their location!
You bet! There are already over 700,000 live podcasts to-date. Because of the many benefits businesses and brands get from podcasting, this number keeps rising!
Those folks already have shows and want someone else to manage things. But many more business and brands aren’t using audio but really want to be.
In either scenario a Podcast Producer can help – they can step in and take over or even improve a client’s show or help them to start from scratch.
Well, you have to learn how to do the Podcast Producer services you want to offer. You should also like podcasts and be growth-minded.
Operating a Podcast VA biz also means you’re self-employed, so finding and pitching clients should be high on your priority list.
> 6 comprehensive modules
> Self-paced material that is available 24/7
> In-depth tutorials and lots of plug-and-play templates
> Lifetime access to the program and complimentary updates over time
At the beginning of 2019, I (Melanie) received an email from a Hailey Thomas asking about help with podcast production. Soon after the email, we set up a call and chatted for about an hour on Hailey’s vision for her podcast. Just like that, the Brainspace Optimized Podcast was born!
Hailey and I have been working together on her podcast and other projects that have come along ever since. We get along eerily well and I feel so fortunate to have run into such an amazing human that walks alongside me in what often feels like a crazy, self-employed life.
To start getting clients, all you’ll need is:
–> Podcast Producer enrolment – $598
–> Community membership – $1 for first 30 days ($49/m thereafter)
–> Audacity (editing software) – $0 (it’s FREE open-source software!)
–> Over-the-ear headphones – $15+ (you can get a decent pair for cheap)
–> PayPal biz account (to get paid) – $0 (FREE!)
You’re looking at an “all-in” cost of just over $600, INCLUDING your course investment.
In Podcast Production School, we’ll walk you through all of the possible tools and platforms you can use in your business (including suggestions for those headphones!).
But to be clear, most of them are free (or have a free trial). All other purchases are 100% up to you and your client. Your clients will either have a lot of these tools already in place or look to you to set them up with their credit card (not yours!).